Independent creative practice · New Orleans, 1997
Creative direction across publishing, visual communication, and production — shaped by more than three decades of independent practice.
Illustrated cover · interior system · print and digital editions
Publishing · Long-form production
A 35-year father-and-son publishing project brought from manuscript archive to finished editions.
Editorial direction, book design, illustration production, formats, and release assets.
Editorial concept · journal · QR-linked print and digital production
Publishing · Field production
An independent travel publication built across concept, interviews, design, print, digital editions, and distribution.
Concept, creative direction, production management, QR integration, publishing, and distribution.
Writing · cover · book production · supporting resources
Book · Production history
A firsthand account of publishing practice shaped inside the shift from mechanical production to digital tools.
Writing, research, book production, publishing, and supporting resources.
01
Interior systems, covers, eBooks, magazines, release files, and the direction required to bring them together.
02
Edition planning, ISBN coordination, KDP and IngramSpark setup, multi-platform distribution, and production management.
03
A+ content, Brand Registry and IP-enforcement work, campaign operations, copy, and production assets.
04
Project definition, collaborator direction, and connected web, video, presentation, and cross-format production.
Early Photoshop and digital imaging
Pressroom production through the shift from paste-up to digital pages
Studio With A View founded in New Orleans
International distributed production practice
More than 100 books produced across genres
Publishing, visual communication, and connected production
Studio With A View is active in its own publishing and production. Exceptional outside engagements are considered when the subject, standard, and working relationship warrant the attention.
How To Bali · EcoArts Journal
After studying the landscape, I wanted to brand and develop a publication that would appeal to 3 audiences: 1) Regional, Balinese people 2) National, Indonesian people 3) International, Foreign Visitors and Expat.
Hiring of writers, illustrators, web developers, and admin contractors, Task delegation, Accountability, Printing Estimates.
I produced this with Adobe Creative Suite with InDesign as the primary tool. Photoshop and Illustrator are secondary tools in this production. I contributed photography as well as limited writing.
I worked with my ad sales assistants and the vendors, to produce ads with interactive QR Codes to their respective websites. My Ad Layout tools are Adobe InDesign, Photoshop, and Illustrator.
I chose a range of features delving into photography, sustainability, art, economy, environment, wildlife, entrepreneurs, and I launched a graphic novel / comic story that I hired an illustrator for.
I chose and conducted three interviews: 1) Cacao farmer and artisanal chocolate entrepreneur 2) Batik clothing designer 3) Surfboard shaper.
Launched in three editions - English at https://www.amazon.com/dp/1735395366, Indonesian with alternate cover and photos at https://www.barnesandnoble.com/w/bali-mantap-earth-afloat/1143156638, and a special 2-in-1 bilingual flip edition at https://www.barnesandnoble.com/w/how-to-bali-2in1-flip-earth-afloat/1143163290.
Trackable QR Codes are implemented throughout the publication that leads readers to sites of feature stories, advertisers, and community links on the companion website: howtobali.com.
ISBN Management for alternate editions, currently in Paperback and Kindle. Local Bali and Indonesian print coordination and oversight.
Amazon KDP for online sales and marketing, Ingramspark for extended international distribution. Limited local Bali and Indonesian distribution.
Although I don't promote marketing as a service, I'm doing a lot of my own from Amazon PPC, to Press Releases, email outreach to review sites and podcasters, and other marketing campaigns.
